Tag Archives: professional

Next: Norman Cescut’s speech at the Expo Livorno

What are the opportunities offered to new entrepreneurs willing to enter the Retail business? What is Franchising and how to create a Franchising project? What are the tools that can help new entrepreneurs willing to become part of a Franchising network? What is the role of a Franchising consultant?

These are just a  few of the many questions that will find a professional answer during a seminar that will take place at the upcoming Expo Livorno – Livorno (Italy), March 17th-18th (you can find the whole program here)

As a member of FCSI  and professional consultant working in the Food Retail and Franchising business for more than a decade, I have been asked to participate at this seminar as a speaker.

On Sunday March 18th, from 11 to 12.30 am, I will get into full details about the consultant role and about how to build a successful and qualified Franchising project.

I am very excited to have been granted this opportunity,  and it will be a great pleasure to  meet you personally at this event. Do not hesitate to contact me norman|at|desita|dot|it to set up a meeting during that day.

Meet us at SIGEP!

The next days are going to be very busy ones for us at DESITA, ECOFFEE and showfood. SIGEP – the 33rd International Exhibition for the Artisan Production of Gelato, Pastry, Confectionery and Bakery – will take place in Rimini from Jan.21st to 25th and we will participate meeting our current customers and prospects.

Artisan confectionery is one of the sectors for which Italy is famous worldwide. According to Confartigianato, between January and August 2011, Italian companies in this sector exported products for a value of 224 million euros, with an increase of 8.6% compared to the first eight months of 2010. The country that is fondest of Italian delicacies is France, followed by Germany and Austria. Since the beginning of the year, Italy´s ´cousins´ from the other side of the Alps have bought 50.3 million euros of confectionery (equal to 22.4% Italian exports of this type of product). Italy exported 35.8 million euros of pastry produce t o Germany (15.9% of total exports), whereas exports of confectionery to Austria totalled 16.8 million euros (7.5% of the total).

These results were achieved also thanks to the contribution of SIGEP, the world´s most important artisan confectionery expo, with its 90,000 m2 of exhibition space 850 companies taking part and approximately 20,000 foreign trade visitors over the five days.

The international success is the result of a precise strategy in event organization, with participants from the five continents, in sales communication and advertising and in the widespread network of relations set up through the years. A precise project is dedicated to internationalization activity – Top Buyers from 5 continents – which focuses on the qualified attendance of trade members from nations selected along with the exhibitors. Plus, to schedule effective business meetings before SIGEP, by means of the online Marketplace platform, precise daily agendas of meetings are programmed between Italian and foreign trade members, bringing together supply and demand.

With a view to SIGEP 2012 and to favour the arrival of foreign buyers, Rimini Fiera foreign marketing office concentrated on the so-called BRICST countries (Brazil, Russia, India, China, South Africa, Turkey), as well as on the neighbouring nations: Azerbaijan, Kazakhstan, Ukraine, Bulgaria, Egypt, Ecuador, Singapore, United States, Malaysia and Qatar.

Further promotional activity was carried out in Morocco, France, Arab Emirates and Canada

Also worth stressing are the numerous contacts made by the Italian Chamber of Commerce for Germany for the promotion of the SIGEP Neo program during SIGEP 2012. The major German Chambers of Commerce and Artisan Business were contacted and several of them expressed interest in divulging Rimini Fiera´s invitation among their ´young´ member companies. Also on behalf of the most important German associations there is willingness to distribute invitations to the sector´s new ´recruits´: many regional bakers associations, such as the Verband des Rheinischen BBckerhandwerks, BBckerinnungsverband Hessen and associations that include large-scale bakeries such as the Verband Deutscher Groobbckereien, just like the Uniteis e.V., whose members are all the ice cream parlours in Germany, have confirmed that they will distribute the program among their members.

Please feel free to contact me normanatdesitadotit if you want to arrange an appointment – our schedule is very busy but we will do our best to get to know you in person.

Another great goal achieved: FCSI membership

After fifteen years of international experience in the foodservice business, I have achieved the status of consultant member of the FCSI – FoodService Consultants Society International. It is a great honor to me to be able to connect and interact with all other FCSI professionals all over the world.

Foodservice Consultants Society International (FCSI) is the premier association promoting professionalism in foodservice and hospitality consulting. With over 1300 members in over 46 countries, FCSI members offer a wide range of consulting services including concept development, feasibility studies, food safety, design, marketing, operations and training. Membership requirements are stringent and FCSI members are recognized as industry experts. We Share, We Support, We Inspire!

Generally speaking, a foodservice consultant is an independent professional advisor who, for a defined scope of work and related fee, works as an advocate for their client in achieving their goals through the design and implementation of foodservice facilities and/or operations/management systems. Consultants provide expertise, knowledge and experience to provide assistance that does not exist in-house, or by providing resources not available at the time. As independent professionals their primary focus is the welfare of the client organization that they serve.

When considering a foodservice project, a FCSI consultant should be your first choice. FCSI is the only such consulting society that operates on a worldwide basis. FCSI maintains a global focus with members in over 45 countries dedicated to providing the highest quality of service. FCSI consultant members must abide by a strict Code of Ethics and Professional Conduct. They work efficiently to achieve total client satisfaction and always maintain independence from the supply side of the industry.

For further information: http://www.fcsi.org/http://www.fcsi-italia.org/