DESITA is the Italian Foodservice & Retail Consultancy Company, making Brand, Concept and Commercial Formats around the world since 2004.

The company is born to meet heterogeneous, complex and ever-changing business needs, developing strategic projects for food retail, hospitality, retail and franchising by proposing sustainable and winning business models.

We build franchising systems, from brand identity definition to the organization of replicable operating models looking at brands for internationalization, especially in Europe and the MENA region: from investors to turnkey project.
Our services meet the goals of growth, repositioning, consolidation, improvement of procedures, innovation and beauty and we guarantee in-depth analysis, highly personalized solutions, knowledge of the international market and confidentiality.
We believe in Made in Italy and we collaborate with the Qualivita Foundation, which facilitates the diffusion and enhancement of DOP, IGP and STG Italian Dairy Products.
Our offices are in Italia, Dubai, India and Iran.