In Scotland, the ice cream that does not pollute is an example of how it can be exploited as a source of renewable energy such as wind. In Westertown farm in Aberdeenshire, the ice cream is produced by three wind turbines that can produce about 2.5 MW.

30% of renewable energy is used to power the farm and the rest is sold to Good Energy the leading company in the UK for renewable energy.

In addition to this, the company run by the family Makies produces 10 million liters of ice cream per year sustainable and aim to be one of the greenest business in Britain.

Although the choice of sources and the consequent reduction in CO2 emission, is his strong point, the choices environmental family Makies not seem to end here: many trees have been planted around the farm to encourage the repopulation of wild animals, also the biological waste in the production of ice cream are reused to fertilize the fields where it grows fodder that the cows they say they eat happy. 

What do you think of this “new attitude”? Is green business a real best practice? Well, I personally think, and ECOFFEE is the prove, that the world must change and even a small gesture like having a coffee or an ice cream, could help the cause.

In Italy we love gelato and we have Sigep, the most famous gelato Exhibition in the world. Should we think to improve this important approach and mentality starting from mass event to share the eco-conscious way of life and business?

What do you think my Sigep’s friends?