Tag Archives: technology

Pimkie’s site documents changing color trends on city streets | VIDEO

Just as sites such as Brayola have used the crowds to help women find recommendations for bras, now a new site is providing hints at the most popular color choices in three European cities. The Pimkie Color Forecast analyzes webcam … Continue reading

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Is digital retail a sustainable opportunity?

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Peter Madden for the Guardian Professional Network I was on a panel this week to launch BT’s Retailtopia, a study event which examines the immense impact that information technology is likely to have on shopping over the next 10 years. On current … Continue reading

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A new Kinetic-based tool to track shoppers interactions

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Nintendo’s Wii platform has already sparked applications well beyond the world of gaming, so it’s not entirely surprising to see Microsoft’s Kinect do much the same thing. Enter Shopperception, a Kinect-based tracking system that gathers data on shoppers’ interactions with … Continue reading

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Are virtual walls the future of retail?

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The use of digital technology to enhance high-street shopping took a step forward last month when Ocado and Tesco unveiled initiatives aimed at creating a seamless retail experience. Ocado opened a pop-up shop in London’s One New Change shopping centre … Continue reading

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Sustainability in Italy: what big retail players are doing.

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Italians are virtuous, with a constantly growing attention towards the environment among young people. This is the picture that emerges from the research about Italian Sustainability and emerging lifestyles: 2,500 interviews, a sample of the Italian population aged between 15 … Continue reading

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Mobile consumers do prefer in-store purchasing, a research says.

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According to JiWire’s research 79% of mobile consumers are ‘comfortable’ making purchases from smartphones or tables, even for products over the $1,000 threshold. Mobile shoppers are most likely to make purchases under the $1,000 threshold with about half saying they’ve … Continue reading

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How to deliver customized in-store offers to shoppers?

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One of the in-store marketing biggest issues ever is how to reach customers with customized offers while they are shopping. U.S.A retailers and consumers are going to have a solution handy in the next future: Shop O’Lot.   Shop O’ Lot is a self … Continue reading

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Is augmented reality the future of retail?

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Global revenues from augmented reality (AR) applications and services are projected to reach $1.5 billion by 2015, according to Pocket-lint.com Augmented reality is a term for a live direct or an indirect view of a physical, real-world environment whose elements … Continue reading

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Need some customer interaction? Here it goes!

There are many ways to enhance customer experience..Let’s start from the window display, for istance. Technology is helping retailers a lot, and we have found some great examples that we would like to share with you. Not so much to … Continue reading

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Asia future retail landscape

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Once upon a time, the customer experience depended largely upon luck: the mood of a shop assistant, the time spent waiting at the checkout, being able to find the right product. All of these could make a difference between a … Continue reading

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