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I am very happy to announce that last Tuesday, July 19th DESITA and Fairtrade Italia have signed a bilateral agreement providing mutual support for the dissemination of the principles of environmental sustainability, fair trade and social responsibility on the entire … Continue reading
EVOS, Le Pain Quotidien and Pizza Fusion received the highest marks of any fast food restaurants in the latest ratings issued by Greenopia. The three chains each received four green leafs, meaning they met at least 90% of the … Continue reading
Sustainability in the Retail & Ho.Re.Ca Business, what our ECOFFEE project is about, is based on a main concept: communication to consumers and customers must be clear and simple to make them better understand what are the added values of buying/consuming sustainable products. For instance, let’s talk … Continue reading
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We have always written about communication being the success key to sustainability in the retail business. Thanks to communication retailers can help consumers understand the real value of their efforts when it comes to sustainability: why they choose this product … Continue reading
Sustainability is a long term trend at H&M and this April as part of the focus on sustainability H&M will introduce the Conscious Collection – The collection which is for women, men and children is made from enviromentally – adapted … Continue reading
Food Retailers sometimes wonder why consumers should have to prefer organic, sustainable coffee instead of the more “known and traditional” brands. We found this interesting article written by Johnathon D. Colman, a coffee snob, who explaines why he chooses sustainable coffee, and it … Continue reading
A new research carried out at IUM shows that “green fashion” is more appealing to North Americans than to Europeans. This is largely due to North Americans’ perception that green fashion consumers are young, trendy and self-confident and not unsophisticated, … Continue reading
