Author Archives: Norman Cescut

About Norman Cescut

“I am the owner & CEO at DESITA, the founder of ECOFFEE, a professional member and deputy of FCSI Italia and the Vice President and National Coordinator of IREF Italia. I am also proud to be the official representative for the sustainable business of HH Abdul Aziz bin Ali Al Nuaimi, aka “Green Sheikh”, member of the Ruling Family of the Emirate of Ajman in the United Arab Emirates”. I love my job because I simply believe in what I do and I love to do it. I love traveling, both for business and pleasure. Meeting different people and cultures has always fascinated me, it enriches me. I love laughing, enjoying good food, my BBQ is highly appreciated by all of them. I love dancing and I love taking portraits. I’m in love with life.

Follow the three cyrcles

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I am currently working on a new challenging project, at DESITA, merging some of the latest food trends. Food Retail scenario is changing and we are surfing the big wave. After months passed studying the market and the food products related to … Continue reading

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Israel and Palestine

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. … and then you pay a call to “there”, just to know how some friends feel like. This is the answer I got: “Well, we are all fine. Everything is normal here. Sunday night we had a big party … Continue reading

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What’s the business essence?

No need to add more words …

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Food, time and business. All good!

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Yesterday I had the possibility to do what I like the most; combining business with pleasure. I was meeting with a very important and great person to discuss about business and we choose the lunch time instead of any other … Continue reading

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Let’s talk about food sustainability

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First published on ICOLORI (Interview with Norman Cescut at TedXBocconiU) I’ve found this interview on the web just recently, therefore I wish to share it with you. How and when did you get to know about TED? I have been … Continue reading

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Sostenibilità: la mia verità

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Si, la verità. Nient’altro che la verità. Perlomeno la mia, ovvio. L’idea mi venne in mente lo scorso gennaio, quando alle prese con la presentazione per il mio intervento al TEDxBocconi, ho dovuto ripercorrere a ritroso più di 3 lunghi … Continue reading

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Add your own creations to the menu

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Tokyo’s Logbar uses iPads to enable its patrons to make their own concoctions and add them to the menu for other guests to buy. During my daily research on the web I usually find great ideas or new trends that … Continue reading

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